{"id":1467,"date":"2026-09-14T15:18:51","date_gmt":"2026-09-14T13:18:51","guid":{"rendered":"https:\/\/expansionempresas.com\/?post_type=trabajo&#038;p=1467"},"modified":"2026-09-16T12:19:40","modified_gmt":"2026-09-16T10:19:40","slug":"instagram-bodegas-garva","status":"publish","type":"trabajo","link":"https:\/\/expansionempresas.com\/index.php\/trabajo\/instagram-bodegas-garva\/","title":{"rendered":"Instagram Bodegas Garva"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1467\" class=\"elementor elementor-1467\" data-elementor-post-type=\"trabajo\">\n\t\t\t\t<div class=\"elementor-element elementor-element-99595f7 e-flex e-con-boxed e-con e-parent\" data-id=\"99595f7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1a3543c e-con-full e-flex e-con e-parent\" data-id=\"1a3543c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-dfc0c75 e-con-full e-flex e-con e-child\" data-id=\"dfc0c75\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-3cb70cb e-con-full e-flex e-con e-child\" data-id=\"3cb70cb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6792cce elementor-view-default elementor-invisible elementor-widget elementor-widget-icon\" data-id=\"6792cce\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;rotateInUpLeft&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" id=\"Capa_1\" width=\".564cm\" height=\".459cm\" viewBox=\"0 0 16 13\"><path d=\"M16,12.367V.633H5.042v2.684h7.59c-2.491,4.739-7.757,7.169-12.632,5.82v2.764c4.989,1.086,10.081-.896,13.323-4.816v5.281h2.677Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef634b2 elementor-widget__width-inherit elementor-widget elementor-widget-html\" data-id=\"ef634b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"be-pulse-line\"><\/div>\n\n<style>\n.be-pulse-line {\n  position: relative;\n  width: 100%;\n  height: 2px;\n  overflow: hidden;\n  background: rgba(255,255,255,0);\n}\n\n.be-pulse-line::before {\n  content: \"\";\n  position: absolute;\n  top: 0;\n  left: -30%;\n  width: 30%;\n  height: 100%;\n\n  background: linear-gradient(\n    90deg,\n    transparent,\n    #ffffff,\n    #E42363,\n    transparent\n  );\n\n  filter: blur(1px);\n  animation: bePulseMove 2.6s ease-in-out infinite;\n}\n\n@keyframes bePulseMove {\n  0% {\n    left: -30%;\n  }\n\n  100% {\n    left: 100%;\n  }\n}\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a4d4c96 elementor-widget elementor-widget-text-editor\" data-id=\"a4d4c96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"PDq2pG_selectionAnchorContainer\" dir=\"auto\" data-start=\"986\" data-end=\"1188\">Durante un a\u00f1o gestionamos la comunicaci\u00f3n en redes sociales de <strong data-start=\"1050\" data-end=\"1067\">Bodegas Garva<\/strong>, una bodega toledana con producci\u00f3n propia y una propuesta especialmente vinculada a la ciudad, al vino y al enoturismo.<\/p><p dir=\"auto\" data-start=\"1190\" data-end=\"1427\">El objetivo era construir una presencia digital m\u00e1s activa, coherente y reconocible, capaz de transmitir no solo sus productos, sino tambi\u00e9n la experiencia de visitar la bodega, participar en sus catas y descubrir su relaci\u00f3n con Toledo.<\/p><p dir=\"auto\" data-start=\"1429\" data-end=\"1668\">Para ello desarrollamos una estrategia de contenidos basada en <strong data-start=\"1492\" data-end=\"1557\">reels, carruseles, fotograf\u00eda, v\u00eddeo y campa\u00f1as publicitarias<\/strong>, combinando publicaciones de producto con momentos reales de catas, visitas, eventos y acciones promocionales.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-59bd196 e-con-full e-flex e-con e-child\" data-id=\"59bd196\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-84d0766 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"84d0766\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeInUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bf4cda7 elementor-view-stacked elementor-position-inline-start elementor-mobile-position-inline-start elementor-shape-circle elementor-widget elementor-widget-icon-box\" data-id=\"bf4cda7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-user\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224 256c70.7 0 128-57.3 128-128S294.7 0 224 0 96 57.3 96 128s57.3 128 128 128zm89.6 32h-16.7c-22.2 10.2-46.9 16-72.9 16s-50.6-5.8-72.9-16h-16.7C60.2 288 0 348.2 0 422.4V464c0 26.5 21.5 48 48 48h352c26.5 0 48-21.5 48-48v-41.6c0-74.2-60.2-134.4-134.4-134.4z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tCliente\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tBodegas Garva\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70660bb elementor-view-stacked elementor-position-inline-start elementor-mobile-position-inline-start elementor-shape-circle elementor-widget elementor-widget-icon-box\" data-id=\"70660bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-tv\" viewBox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M592 0H48A48 48 0 0 0 0 48v320a48 48 0 0 0 48 48h240v32H112a16 16 0 0 0-16 16v32a16 16 0 0 0 16 16h416a16 16 0 0 0 16-16v-32a16 16 0 0 0-16-16H352v-32h240a48 48 0 0 0 48-48V48a48 48 0 0 0-48-48zm-16 352H64V64h512z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tMedio\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tInstagram\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6e19d9 elementor-view-stacked elementor-position-inline-start elementor-mobile-position-inline-start elementor-shape-circle elementor-widget elementor-widget-icon-box\" data-id=\"c6e19d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-hammer\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M571.31 193.94l-22.63-22.63c-6.25-6.25-16.38-6.25-22.63 0l-11.31 11.31-28.9-28.9c5.63-21.31.36-44.9-16.35-61.61l-45.25-45.25c-62.48-62.48-163.79-62.48-226.28 0l90.51 45.25v18.75c0 16.97 6.74 33.25 18.75 45.25l49.14 49.14c16.71 16.71 40.3 21.98 61.61 16.35l28.9 28.9-11.31 11.31c-6.25 6.25-6.25 16.38 0 22.63l22.63 22.63c6.25 6.25 16.38 6.25 22.63 0l90.51-90.51c6.23-6.24 6.23-16.37-.02-22.62zm-286.72-15.2c-3.7-3.7-6.84-7.79-9.85-11.95L19.64 404.96c-25.57 23.88-26.26 64.19-1.53 88.93s65.05 24.05 88.93-1.53l238.13-255.07c-3.96-2.91-7.9-5.87-11.44-9.41l-49.14-49.14z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tTrabajo\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tGesti\u00f3n de redes sociales, estrategia de contenidos, reels, carruseles, fotograf\u00eda, v\u00eddeo y campa\u00f1as publicitarias.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-648778e e-con-full e-flex e-con e-parent\" data-id=\"648778e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f7f9a65 e-con-full e-flex e-con e-child\" data-id=\"f7f9a65\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c9b16ed e-con-full e-flex e-con e-child\" data-id=\"c9b16ed\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1c23042 e-flex e-con-boxed e-con e-parent\" data-id=\"1c23042\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cd561ae e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"cd561ae\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f30837f elementor-headline--style-highlight elementor-widget elementor-widget-animated-headline\" data-id=\"f30837f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;marker&quot;:&quot;underline&quot;,&quot;highlighted_text&quot;:&quot;proyecto&quot;,&quot;headline_style&quot;:&quot;highlight&quot;,&quot;highlight_animation_duration&quot;:1200}\" data-widget_type=\"animated-headline.default\">\n\t\t\t\t\t\t\t<h2 class=\"elementor-headline\">\n\t\t\t\t\t<span class=\"elementor-headline-plain-text elementor-headline-text-wrapper\">Desarrollo del<\/span>\n\t\t\t\t<span class=\"elementor-headline-dynamic-wrapper elementor-headline-text-wrapper\">\n\t\t\t\t\t<span class=\"elementor-headline-dynamic-text elementor-headline-text-active\">proyecto<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t<\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bbcda57 e-con-full e-flex e-con e-child\" data-id=\"bbcda57\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ce44b7c elementor-widget elementor-widget-heading\" data-id=\"ce44b7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Una presencia m\u00e1s activa y coherente<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ceec9e elementor-widget elementor-widget-text-editor\" data-id=\"7ceec9e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"PDq2pG_selectionAnchorContainer\" dir=\"auto\" data-start=\"3433\" data-end=\"3589\">La gesti\u00f3n de redes se centr\u00f3 en ordenar la comunicaci\u00f3n, mantener una frecuencia constante y crear una l\u00ednea visual capaz de reconocer la marca en el feed.<\/p><p dir=\"auto\" data-start=\"3591\" data-end=\"3667\">Trabajamos diferentes tipos de contenido para evitar una comunicaci\u00f3n plana:<\/p><ul data-start=\"3669\" data-end=\"3929\"><li data-section-id=\"10awfj2\" data-start=\"3669\" data-end=\"3699\">Publicaciones de producto.<\/li><li data-section-id=\"1qe4hzr\" data-start=\"3700\" data-end=\"3734\">Reels de catas y experiencias.<\/li><li data-section-id=\"7lym4a\" data-start=\"3735\" data-end=\"3763\">Carruseles informativos.<\/li><li data-section-id=\"suvcml\" data-start=\"3764\" data-end=\"3791\">Contenido de temporada.<\/li><li data-section-id=\"1wtbi4v\" data-start=\"3792\" data-end=\"3835\">Fotograf\u00edas de vino, vermut y espacios.<\/li><li data-section-id=\"qnw450\" data-start=\"3836\" data-end=\"3877\">Comunicaci\u00f3n de visitas y enoturismo.<\/li><li data-section-id=\"1yr1fyh\" data-start=\"3878\" data-end=\"3929\">Campa\u00f1as publicitarias para ampliar el alcance.<\/li><\/ul><p dir=\"auto\" data-start=\"3931\" data-end=\"4040\">El resultado fue una cuenta m\u00e1s cuidada, m\u00e1s viva y mejor orientada a mostrar todo el valor de Bodegas Garva.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a1a7840 e-con-full e-flex e-con e-parent\" data-id=\"a1a7840\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-47643ad e-con-full e-flex e-con e-child\" data-id=\"47643ad\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ae54df2 e-con-full e-flex e-con e-child\" data-id=\"ae54df2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Durante un a\u00f1o gestionamos la comunicaci\u00f3n en redes sociales de Bodegas Garva, una bodega toledana con producci\u00f3n propia y una propuesta especialmente vinculada a la ciudad, al vino y al enoturismo. El objetivo era construir una presencia digital m\u00e1s activa, coherente y reconocible, capaz de transmitir no solo sus productos, sino tambi\u00e9n la experiencia de [&hellip;]<\/p>\n","protected":false},"featured_media":1471,"parent":0,"template":"elementor_header_footer","meta":{"_acf_changed":false},"categoria-trabajo":[35],"class_list":["post-1467","trabajo","type-trabajo","status-publish","has-post-thumbnail","hentry","categoria-trabajo-redes-sociales-y-contenidos"],"acf":[],"_links":{"self":[{"href":"https:\/\/expansionempresas.com\/index.php\/wp-json\/wp\/v2\/trabajo\/1467","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/expansionempresas.com\/index.php\/wp-json\/wp\/v2\/trabajo"}],"about":[{"href":"https:\/\/expansionempresas.com\/index.php\/wp-json\/wp\/v2\/types\/trabajo"}],"version-history":[{"count":0,"href":"https:\/\/expansionempresas.com\/index.php\/wp-json\/wp\/v2\/trabajo\/1467\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/expansionempresas.com\/index.php\/wp-json\/wp\/v2\/media\/1471"}],"wp:attachment":[{"href":"https:\/\/expansionempresas.com\/index.php\/wp-json\/wp\/v2\/media?parent=1467"}],"wp:term":[{"taxonomy":"categoria-trabajo","embeddable":true,"href":"https:\/\/expansionempresas.com\/index.php\/wp-json\/wp\/v2\/categoria-trabajo?post=1467"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}